BS Visual Communication Design

The Bachelor of Science in Visual Communication Design is HEC recognized 4 years degree programme that prepares students to understand and develop creative solutions to meet current visual communication needs. Students in the Visual Communication Design degree will also learn how to comprehend and organize communication tactics in order to create effective imagery and goods. As the curriculum is structured to be of four-years so it provides a basic grasp of design thinking while adopting a trans-disciplinary approach to handle the challenges of an ever-changing marketplace. In the premise that designers should be anchored in a broad basis of knowledge, encompassing method, execution, form, and content, within the context of user demands, studio work is complemented with strong liberal arts components.

Core Courses

  • Typography
  • Design Seminar
  • Photography
  • Introduction to the Arts
  • Calligraphy
  • History of Design
  • Sculpture
  • Design Process
  • Drafting
  • Drawing

Eligibility Criteria

  • Students should have completed their intermediate level of education in any stream from a recognized board.
  • The minimum marks should not less than 50%.
  • Passing marks in entry test.


A visual communication designer’s job description is very broad, spanning from designing product labels, logos that represent organizations or companies (branding), promotional packages and program campaigns, to developing mass media advertising. Visual Communication designers have a wide range of opportunities all over the world. Students who graduate with a Bachelor of Visual Communication Design can find employment in a wide range of fields such as architecture, ceramics, fashion, industrial design, interior decoration, leather works, jewelry, knitwear, multimedia designs, textile industry, website development, social media marketing, video games, and graphic design.

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Universities Offering BS Visual Communication Design in Pakistan

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