BS Social Media

Social media are interactive technologies that facilitate the creation, sharing and aggregation of content (such as ideas, interests, and other forms of expression) amongst virtual communities and networks. Social media outlets differ from old media (e.g. newspapers, TV, and radio broadcasting) in many ways, including quality, reach, frequency, usability, relevancy, and permanence. Social media is as a set of software and web tools that help users interact online, share content and develop a personalized network of friends, colleagues or organizations. The social media has undoubtedly changed the way we communicate and interact with each other. It has brought people closer and helped them connect with each other in ways that were never before possible. It is now becoming one of the largest means of communication and rapidly gaining popularity. Social media enables you to share ideas, content, information, news, etc., faster. It is a collection of websites, applications, and other platforms that enable us to share or create content and also help us to participate in social networking. Social media is not limited to blogging and sharing pictures; there are a lot of solid tools also that social media provides. That is because the impact of social media is very high and far-reaching. It can make or break images.

Core Courses

  • Social Media Crisis Management
  • Digital Media Ethics
  • Influencer Marketing
  • Community Management
  • Social Media Analytics
  • Content Strategy Development
  • Social Media Marketing Fundamentals

Eligibility Criteria

  • A minimum score of 50% an intermediate or equivalent exam
  • They may also need to pass an entrance test

Scope

Social media includes platforms such as Facebook, Twitter, Instagram, LinkedIn, Snapchat, and many others. Its scope extends to communication, networking, marketing, entertainment, news dissemination, and more.

  • Brand awareness
  • Community building
  • Market research
  • Targeted advertising
  • Influencer marketing
  • Crisis management

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Universities Offering BS Social Media in Pakistan

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